Where the 'Ruling Classes' Hang Out...

Whilst tidying up, I came across an old copy of the Mayfair Times from August 2012, sporting a rather waxy - looking David Lauren on its cover.

David Lauren on the cover of the Mayfair Times, August 2012

For all those not familiar with the publication: Despite being priced up at £3.00, it is freely distributed across Mayfair's neighbourhood. When the usual twenty copies are pushed through the letter box of my office building, I tend to ignore them for the first few days until they eventually get escalated to their special filing cabinet, the recycling bin.   

In August 2012 I must have come face to face with the rag for the first time. Flicking through the sixty something pages of glossy high - end ads on my train back to Kent, I remember being utterly bored by its drivel until I got to an article dealing with the latest trend of Mayfair properties being re - converted from office spaces into private, residential dwellings, thus increasing their value and the exclusivity of the neighbourhood. 

(For those interested: The increase in value is primarily a result of the usable square footage of a residential property being measured in its entirety, including corridors and hallways. Such spaces are disregarded in commercial properties, thereby reducing the usable square footage and the value.)  

By itself, the article didn't really tell us anything new. What caught my eye, however, was the remarkably frank choice of words in one of the captions:

I suppose every publication has a target audience, and the residential readership of the Mayfair Times may well agree with the above statement...
At any rate, the Mayfair Times cannot be accused of mincing its words, and that's a good thing.